Marketing and Communications in University Units
Marketing and communications professionals are assigned to colleges, divisions, and units to support and provide guidance for marketing efforts across campus. When developing marketing plans, creating marketing materials, or purchasing promotional items, coordinate first with the marketing professional assigned to your unit.
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Amber Alder
Director of Marketing and Communications
Office: Business & Technology Center 115E
Kasiska Division of Health Sciences
- Internal and External Communications
- Media Planning and Buying
- Graphic Design
- Professional Writing
- Social Media Management
- Event Planning and Promotion
- Photography
- Videography
- Website Management
- Email Campaigns, Newsletters, and Press Releases.
Amber Alder manages the internal and external identity of the Kasiska Division of Health Sciences, working in close collaboration with leadership from the College of Health, College of Pharmacy, and the School of Nursing. Amber brings a versatile skill set that spans from media planning, copywriting/communications, graphic design, video production, photography, social media management, and event planning.
She is a two-time graduate of Idaho State University, with a BA in English and Communications and an MBA in Marketing earned in 2022.
Amber Tews
Assistant Director of Public Operations
Office: Museum Building, 205A
Idaho Museum of Natural History
- Internal and External Communications
- Advertising
- Social Media
- Event Planning
- Storytelling
- Writing
- Graphic Design
- Website Development and Management
- Newsletter
- Strategic Engagement
- Customer Relations
- Membership Management
- Events
- Exhibitions
- Natural History Education
Amber Tews is the Assistant Director of Public Operations and Anthropology Collections Manager at the Idaho Museum of Natural History.
Amber oversees internal and external communications, marketing efforts, event planning and implementation, best customer practices, and collaborations between ISU and the IMNH to meet both institutions' missions and visions.
Amy Dressel
Executive Director of Alumni Engagement
Office: ICCU Bengal Alumni Center 135
Alumni Engagement
- Strategic Engagement
- Digital marketing
- Advancement and Alumni Communications
- Social Media
- Alumni Events
- Annual Giving
Amy Dressel is a dynamic, results-driven alumni engagement professional passionate about building lifelong connections through strategic engagement and innovative collaboration. As Executive Director of Alumni Engagement at Idaho State University, she leads key initiatives including the Alumni Board, alumni events like Homecoming, and student-alumni programming.
A firm believer in the power of education, she is committed to creating opportunities that inspire meaningful change and community impact.
Angela Wilhelm
Marketing Coordinator
Office: Roy F. Christensen Complex 187
College of Technology, CEWT
- Graphic Design
- Social Media Management
- Event Promotion
- Email Campaigns and Newsletters
- Catalog Production
- Podcast
- Lunch and Learn
Aubi Moon
Director of Partnerships
Office: College of Education 105C
Albion Center for Professional Development
- Marketing and communications
Aubreanna “Aubi” Moon serves as the Director of Partnerships for the Albion Center for Professional Development at Idaho State University where she leads strategic marketing and communication initiatives to boost brand awareness, increase enrollment, and broaden the Albion Center’s nationwide reach.
A two-time ISU alumnus, she earned a double bachelor’s in marketing and management in 2016, followed by a master’s of business administration in 2021.
Bailey Brockett
Communications Coordinator
Office: Museum Building 401/406
Graduate School
- Website Management
- Graphic Design
- Event Promotion
- Email Communications
- Thesis/Dissertation Review and Publication
- Graduate Catalog Maintenance
- Social Media Management
- Graduate Student Blog
- Recruitment Marketing
- Press Releases
- Event Photography
Bailey Brockett is the Communications Coordinator for the ISU Graduate School. Her role in the department is primarily to create marketing and communication materials to promote and expand the influence of the Graduate School and its programs.
She manages and creates material for all of the Graduate School’s social media accounts and website, helps with the recruitment processes of individual programs, promotes events, maintains the graduate school catalog, and oversees thesis and dissertation publications.
Corinne Koelsch
Director of STEM and Industry Relations
Office: Eames Complex 5
College of Technology
- Recruitment
- Event Management and Promotion
- Industry Connection
- STEM Relations with School Districts and Idaho STEM Action Center
- Social Media Management
- Program Advertising and Marketing
- Website Management
- Graphic Design
- Email Communications
- Press Releases
- Photography
- Video and Video Editing
Corinne Koelsch is the Director of STEM and Industry Relations for the College of Technology. Currently, she is serving as the Interim Director of Marketing and Recruitment, where she leads a team of two recruiters, a media specialist, and a web designer.
Student Affairs
Dianna Cowell
Director of Communication & Executive Assistant
Office: Hypostyle 204
Student Affairs
- Internal and External Communications
- Strategic Communication Planning
- Branding and Visual Identity
- Professional Writing
- Event Planning and Promotion
- Website management
- Email Campaigns
- Newsletters and Press Releases
Dianna Cowell is the Director of Communications and Executive Assistant for the Division of Student Affairs at Idaho State University. She leads the division’s strategic communications efforts, overseeing marketing initiatives, parent and family outreach, and cross-campus messaging. Dianna also directs the Bengal Parent and Family Network, ensuring timely, inclusive, and engaging communication with students, families, and the campus community.
Elisabeth Curtis
Marketing and Communications Manager
Office: Business Administration 241
College of Arts and Letters
- Content Strategy and Creation
- Email Marketing, Newsletters, Press Releases
- Event Planning and Promotion
- Internal, External, and Executive Communications
- Marketing, Advertising, PR Campaigns (Digital, Print, Social)
- Multimedia Content Production
- SEO and Analytics Reporting
- Social Media Management
- Website Development and Management
Elisabeth leads strategic communications and marketing for the College of Arts and Letters at Idaho State University, overseeing efforts across 12 departments. She develops and executes strategies aligned with institutional goals, producing a broad range of content and coordinating campaigns, events, and media to shape the college’s public narrative and elevate the value of higher education. At the heart of her work is a commitment to telling meaningful stories that connect people, celebrate impact, and make the value of the arts, humanities, and social sciences visible to the wider community.
Evan Bates
Director of Sports Marketing & Promotions
Office: ICCU Dome 125
Athletics
- Game Day Promotions and Script Management
- Marketing Campaign Development
- Digital and Social Media Strategy
- Branding and Visual Identity
- Student and Fan Engagement
- Sports Marketing Team Oversight
- Event and Production Management
- Sponsorship Activation Support
- Community Outreach and Collaboration
- Analytics and Performance Tracking
In summer 2024, Idaho State Athletics named Evan Bates as its new Director of Sports Marketing and Promotions. Bates, who holds degrees in Sport Management and Athletic Administration, brings experience from his recent role at Central Washington University, where he led marketing efforts for 15 NCAA Division II teams and managed game day productions, branding campaigns, and the sports marketing team.
A former student-athlete and academic standout at Linfield University, he gained hands-on experience in sports media and event operations at major collegiate and Olympic-level events.
Heather Johnson
Marketing Coordinator
Office: Museum Building 418C
Career Center
- Content Strategy and Creation
- Newsletters
- Event Promotion
- Communications
- Multimedia Content Production
- SEO and Analytics Reporting
- Social Media Management
- Website Development & Management
Heather Johnson is the Marketing Coordinator at the ISU Career Center, where she manages communications and leads strategic marketing efforts. With a passion for visual aesthetics, she creates engaging content for social media and connects with diverse audiences through storytelling. An ISU Communications alumna, Heather values her interactions with students and is dedicated to enhancing the Career Center's visibility and enriching the student experience.
Jenna Hopkin
Associate Director of Admissions, Recruitment, and Outreach
Office: PSUB 110-D
Office of Admissions
Jenna Hopkin oversees recruitment marketing strategy for prospective students at ISU, ensuring consistent and compelling messaging across multiple platforms. She collaborates closely with Jessica Young to execute all communications, including emails, SMS campaigns, phone outreach, and print materials. Together, they ensure that every message to prospective students and families reflects ISU’s mission, values, and voice.
Jessica Young
Assistant Director of Recruitment, Outreach, Recruitment
Office: Museum Building 433
Office of Admissions
- Creating and delivering communications via chat, email, text, and print mail to all potential and admitted students and parents
- Event communications, marketing, and strategy for all Admissions events and New Student Orientation.
Jonathan Match
Associate Athletic Director of Media Relations
Office: ICCU Dome 125
Athletics
College of Arts and Letters
- Graphic Design (print, digital, signage, and promotional materials)
- Branding and Visual Identity Guidance (training, feedback, and design support)
- Social Media Management (content creation, scheduling, strategy, and department support)
- Event Planning and Promotion (coordination, logistics, and marketing)
- Email Campaigns and Newsletters
- Professional Writing
- Marketing Strategy and Campaign Development
Kaylee McKay plays an important role in marketing and communications for the College of Arts and Letters at Idaho State University, supporting the college and its twelve departments through thoughtful design, strategic branding, and effective social media and event promotion. Her work advances ISU’s mission by enhancing the college’s public profile, strengthening brand cohesion, and fostering meaningful community engagement.
With a strong attention to detail and collaborative approach, Kaylee helps unite diverse departments under a clear and consistent identity.
Logan McDougall
Executive Director of College Relations
Office: Physical Science Complex 122
College of Science and Engineering
- Internal and external communications
- Advertising
- Social Media
- Event Planning
- Storytelling
- Writing
- Graphic Design
- Website Development and Management
- Photography
- Videography
Logan McDougall is the Executive Director of College Relations for Idaho State University’s College of Science and Engineering, overseeing the College’s marketing, advertising, and public relations efforts.
Before joining Idaho State, he served as the Public Information Officer for the City of Pocatello, a Project/Social Media Manager for a local marketing firm, as well as an Anchor/Producer and Multimedia Journalist for KPVI News 6. Logan is a former TEDx speaker, and his work has won multiple awards from the Northwest Science Writers Association, Idaho Press Club, and the Association of Idaho Cities.
TRIO, HEP, CAMP
- Graphic Design (print media)
- Social Media Management
- Event Planning
- Event Decorating
- Photography
- Website Management
- Email Newsletters
Mallori Briley works for the TRIO, HEP, and CAMP grants that help 1st generation college students navigate their way through school. She oversees internal and external communications working with directors from all the programs to create marketing materials that align with University standards. She works with everything ranging from graphic design and website updates to social media management and event planning/decorating.
Mallori loves seeing what her work can do to help more students find these programs and receive their assistance in navigating higher education.
Meg Holmes
Promotions Director and Business Manager
Office: Stephen Performing Arts Center 313
School of Performing Arts
- Internal and External Communications
- Advertising
- Social Media
- Event Planning
- Storytelling
- Writing
- Sponsorship
- Patron Membership Development
Meg Holmes is the Promotions Director and Business Manager for the Idaho State University School of Performing Arts, where she passionately blends her love for the arts with strategic marketing initiatives. With a diverse background in marketing, Meg has honed her skills in dynamic environments, including positions in Dublin, Ireland, and Grand Rapids, MI, before bringing her expertise to Idaho.
Throughout her career, Meg has demonstrated a commitment to promoting artistic excellence and enhancing community engagement. Her lifelong passion for the arts drives her dedication to fostering creative expression and supporting the vibrant performing arts community at ISU. In her role, Meg manages promotional efforts and also plays a crucial part in the overall business operations of the School of Performing Arts, ensuring its continued growth and success.
Presley Arrowood
Director of Marketing and Communication
Office: Business Administration 509B
College of Business
- Graphic Design
- Professional Writing
- Social Media Management
- Event Planning and Promotion
- Photography
- Videography
- Website Management
- Email Campaigns and Newsletters
Presley Arrowood oversees the internal and external identity of the College of Business while working closely with leadership to develop and execute comprehensive marketing and communication plans. Her role requires balancing the College's unique values with the University's broader branding and communications strategies, ensuring effective and cohesive messaging. With a diverse skill set ranging from graphic design and copy writing to social media management and event planning, Presley leverages her understanding of a wide array of marketing elements to collaborate across teams and achieve impactful results.
Bengal Success Center
Nicole Hulse
Marketing and Communications Manager
Office: College of Education 232
College of Education
- Graphic Design
- Social Media Management
- Website Management
- Internal and External Communications
- Marketing Strategy and Campaigns
- Event Planning and Promotion
- Sponsorship
- Photography
- Videography
Nicole Hulse is the Manager of Marketing and Communications for the College of Education at Idaho State University. Nicole got her start as a Career Path Intern at ISU’s College of Business, where she discovered her love for building stories and creating engaging content. Now, as the Marketing Manager for the College of Education, Nicole leads marketing efforts that help connect future educators and leaders with programs and opportunities that make a difference.
In addition to her marketing background, Nicole is a digital and traditional artist with a passion for blending art and strategy to drive impactful marketing results. Her artistic perspective adds a unique creative edge to her work, helping to elevate the College of Education’s marketing efforts.
Office for Research
- Website Design
- Graphic Design
- Motion Design
- Video and Photo Editing
- Social Media Management
- Internal and External Communications
- Advertising
- Digital Marketing
- Event Promotion
Ila Garrido is the Communications Specialist for the Office for Research. She creates marketing materials, coordinates outreach, and manages the Office for Research website. She brings a creative voice into her role, working with researchers to help tell their stories and spread awareness about the opportunities available at ISU.
Ila attended Idaho State University and worked for the College of Technology and Office for Research as a Career Path Intern. She has loved getting to know ISU’s research and showing its growing impact.